GA4 · conversion tracking

Know exactly which channel brings you inquiries and sales

We set up GA4, Google Tag Manager and conversion tracking for forms, calls, appointments and orders, connected to Google Ads and Meta Ads. Without accurate data, every campaign runs blind.

Request a free analysis How we work

You get 3 concrete growth recommendations, no obligation.

TermsFree tracking checkAnswer within 24 hoursOne time or with campaign management

In short

What you get and whether this is for you

What you get

Reliable data on inquiries and sales by channel, conversions that arrive in Google Ads and Meta Ads, and a simple report you understand.

Who it is for

Companies that advertise but do not know what brings inquiries
Webshops with inaccurate revenue in Analytics
Anyone whose GA4 is only half set up

When it is not the right choice

The website has almost no visits
You do not plan to use data for decisions
You are looking for tracking without user consent

How we work together

An audit of existing tracking, an event and conversion plan, GA4 and GTM setup with cookie consent, testing and a report.

Starting price

By scope

The price depends on the number of conversions and the platform. You get a quote after the free check.

Next step

Request a free analysis and you will get 3 concrete recommendations, no obligation.

Request an analysis

Sound familiar?

You do not know where inquiries come from

Inquiries arrive, but you do not know from which channel, campaign or keyword.

The numbers do not match

Google Ads, Analytics and actual orders show three different numbers.

Campaigns learn from the wrong data

Without accurate conversions, algorithms optimize for clicks, not for customers.

What we measure

Every important step to the customer

Inquiries

Contact form submissions
Clicks on phone and email
Appointment bookings in Calendly

Sales

Orders and revenue value
Add to cart and checkout
Return on advertising by channel

Integration

Google Ads conversions
Meta Pixel and Conversions API
Cookie consent (Consent Mode)

How we work

A 4 step process

Audit

We check existing tags, events and conversions.

Measurement plan

We define what a conversion is: a form, a call, an appointment, an order.

Setup

GA4, GTM, cookie consent and integration with Google Ads and Meta Ads.

Test and report

We test every conversion and put together a simple report.

FAQ

Frequently asked questions

What is GA4?

Google Analytics 4 is Google's web analytics tool that measures visits, behavior and conversions such as inquiries and orders.

Why do I need conversion tracking?

Without it you do not know which channel brings inquiries, and Google Ads and Meta Ads optimize for clicks instead of customers.

Is the tracking GDPR compliant?

Yes. We set up cookie consent and Consent Mode, so analytics runs in line with the visitor's choice.

How much does a GA4 setup cost?

The price depends on the number of conversions and the platform. After a free check you get an exact quote.

Do you also work on webshops?

Yes. We measure orders and revenue value for WooCommerce and other platforms, connected to Google Shopping.

From the blog

Analytics

GA4 and Consent Mode v2: what to measure before the first euro spent on ads

Which conversions to set up in GA4, what Consent Mode v2 is and how to check that measurement works before you launch Google Ads or Meta ads.

Marko Krišto · 2 min read

Google Ads

Google Ads for small businesses: how to set a budget and avoid the most common mistakes

How much to invest in Google Ads, how to calculate what a single inquiry may cost you and which mistakes are the most expensive for small businesses.